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Profile

Tomomi Sayuda

A Japanese multidisciplinary Interactive Experience Designer and Media Artist. Acquired MA Design Products at Royal College of Art, her specialisation is art and design integrity, its realisation, and making playful experience.

Her media art/product design projects has been published and exhibited internationally, including the BBC, The Independent, Channel 4, Frieze Art fair and ICFF NY. She has been selected 6 best young graduates in 2009 by Creative Review, won the first prize at Ideas Tap digital design competition in 2014. Past major exhibitions are Frieze Art Fair, IMM cologne ICFF NY, Tent London, Kinetica Art Fair and Flowers gallery London.

She has worked wide range of design roles such as exhibition, digital, product, set, graphic design for exhibition, advertisement, events and digital design projects, while she was working at Fjord, onedotzero, kin in London and TV Asahi in Tokyo. She wants to push the boundary of existing design innovation projects to fresh, exciting and FUN.

“My work is concerned with social issues and ways of changing the status quo. he vehicle I use for doing this is humour, because humour can quickly cause dramatic psychological changes. I am also interested in the cultural differences within society which are reflected in humour.”

 

東京都生まれ。 英国王立美術大学院(Royal College of Art)デザインプロダクト専攻修士課程修了。

ユーモアや文化をテーマにしたインタラクティブ、空間デザイン、プロダクトデザイン、アート等を中心に作品を制作。代表作の”iBum”, “Oshibe”,”Desktop Fireworks”, “The Mask of Soul”はイギリス、ドイツ、アメリカ、日本等で展示を行い、BBCや英紙The Independentをはじめとした世界各国のメディアに取り上げられる。過去の展示はFrieze Art Fair (2009年)、Flowers Gallery(2014年)等。
2009年Creative Reviewベスト6卒業生選出。 2014年、Ideas Tap Digital Design Award部門1st prize受賞。

個人の作品の制作の他に、kin design, onedotzero, Fjord等で広域に渡るデザイナーとしても勤務し、体験型広告、展示会場、博物館等のエクスペリエンスデザイン、企画、空間デザイン、映像、モバイル、ウェブサイトのUI/UX, グラフィック、サービスデザイン、デザインストラテジー、ワークショップデザイン、リサーチ等多岐に渡るプロジェクトに携わる。

過去に携わったプロジェクトには、Nike Footballのキャンペーン展示広告、Twitter Suite for Cannes Lion 2015, マンチェスター科学博物館の”Revolution Manchester”インタラクティブ展示スペースデザイン、Wallpaper Magazine カスタムカバープロジェクト、 Google UKの折り紙の照明プロジェクト等。

 

 

WORK

2016 gsm project, Interaction Design Director, Dubai

2015-2016 Fjord London, Interaction Designer, London

2014-2015 onedotzero, Designer, London

2009-2012 Kin design, Interactive Experience Designer, London

2006-2009  Freelance Web Designer, London

2005  Hitachi intermedix, Assistant Web designer, Tokyo

2004-2005  TV Asahi, Assistant Set Designer, Tokyo

 

 

EDUCATION

2012-2014 MA Design Products, Royal College of Art, London

2006-2009 BA Graphic and Media Design, London College of Communication, University of the Arts London

2003-2005 Industrial, furniture and craft design, Musashino Art University, Tokyo

 

 

AWARD

September 2014 Ideas Tap Graduate Award 2014 Digital Design – 1st Prize

September 2009 Creative Review one of the best graduates in the UK 2009

September 2009 NHK Digital studium weekly 4 selection by Yasuhiro Suzuki

 

 

GRANT

2012-2014 Royal College of Art bursary

2012 UK Trade and Investment for ICFF New York

2010 UK Trade and Investment for Interior Lifestyle Tokyo

2010 UK Trade and Investment for ICFF New York

2003-2005 Musashino Art university Scholarship

2003-2005 Japan Ikuei-kai Scholarship

 

 

DESIGNERS IN RESIDENCE

Summer 2013 Karkhana, Kathmandu, Nepal